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| 09:00 am - 09.30 am |
Conference Registration |
| 09:30 am - 11:15 am |
Introduction to Programme |
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Opening Keynote |
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Examine the Blurring Consumer and Shopper- (The holistic Approach to understanding and influencing the Path of purchase) |
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- Vincenzo J. Ciummo, Managing Director-Global, PRS Interantional-Singapore
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Use of Mystery Audits to capture Consumer Insights |
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- Kapil Malhotra, Founder and Managing Director, Total Solution Group
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| 11:15 pm - 01:15 pm |
Consumer Evolution |
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The sensibilities of consumers and their attitude to shopping at different types of outlets |
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- Parvati Mahadevan, Insight Consulting Partner, Brandscapes
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How to use the clues from your database to solve the customer mystery |
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- Manoj Tadepalli, CEO and Director, RainMan Consulting (Profit from Marketing Effectiveness)
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Consumer India-Inside the Indian Mind and Wallet |
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- Dheeraj Sinha, Chief Strategy Officer, Bates Asia
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| 02:00 pm - 04:30 pm |
Validating Insights |
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Team Building: |
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- Aliya Hasal, CEO-Drum Cafe, India
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The Future of Shopping in an Interconnected Social World |
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- Ashok Lalla, President-Digital, Euro RSCG India
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Consumer data and insights to drive strategy and activation in a mall context. |
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- Asha Ganesan, Head-Shopper Insight Vertical, Brandscapes
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Consumer - Shopper Linkage and decoding choice making at the point of purchase. |
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- Prasenjit Ray, Founder and CEO, InStore
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Retail Therapy going online in India. It’s an imperative that you siege the opportunity |
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- Anisha Singh, CEO, MyDala.com
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Forum Ends at 5:00pm.
Shoppers and Consumer Insights Awards starts from 7:00 pm Onwards followed by cocktails and dinner. |
